Adams, Samuel Hopkins. The Great American Fraud: Articles on the Nostrum Evil and Quackery. Chicago: American Medical Association, 1912.
Alexander, George J. Honesty and Competition: False-Advertising Law and Policy Under FTC Administration. Syracuse: Syracuse University Press, 1967.
American Medical Association. Nostrums and Quackery: Articles on the Nostrum Evil and Quackery, Reprinted, With Additions and Modifications, From the Journal of the American Medical Association. 2nd ed. Chicago: American Medical Association, 1912.
Anderson, Oscar E., Jr. The Health of a Nation: Harvey W. Wiley and the Fight for Pure Food. Chicago: University of Chicago Press, 1958.
Bingham, A. Walter. Snake Oil Syndrome: Patent Medicine Advertising. Hanover, Mass.: Christopher, 1994.
Bok, Edward, The Americanization of Edward Bok: An Autobiography. New York: Scribner’s, 1921.
Brasch, Walter. Forerunners of the Revolution: Muckrakers and the American Social Conscience. Lanham, MD: University Press of America, 1990.
Cassedy, James H. "Muckraking and Medicine: Samuel Hopkins Adams." American Quarterly 16:1 (Spring 1964): 85-99.
Chalmers, David M. The Social and Political Ideas of the Muckrakers. New York: Citadel Press, 1964.
Chase, Stuart, and F. J. Schlink. Your Money’s Worth: a Study in the Waste of the Consumer’s Dollar. New York: Macmillan, 1927.
Coppin, Claton A., and Jack High. The Politics of Purity: Harvey Washington Wiley and the Origins of Federal Food Policy. Ann Arbor: University of Michigan Press, 1999.
Creighton, Lucy Black. Pretenders to the Throne: The Consumer Movement in the United States. Lexington, Mass.: Heath and Co., 1976.
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Some important early cases
The jurisdiction of the FTC:
Sears, Roebuck v. FTC, 285 F. 307 (7th Cir., 1919)
FTC v. Winsted Hosiery, 258 U.S. 483 (1922)
FTC v. Raladam, 283 U.S. 643 (1931)
FTC v. Universal Battery, 2 FTC 95 (1919)
Royal Baking Powder v. FTC, 282 Fed. 744 (2nd Cir., 1922)
L.B. Silver Co. v. FTC, 289 Fed. 985 (6th Cir., 1923)
Proctor and Gamble Co. v. FTC, 11 F. (2d) 47 (6th Cir., 1926)
Ostermoor & Co. v. FTC, 16 F. (2d) 962 (2nd Cir., 1927)
FTC v. Balme, 277 U.S. 598 (1928)
Indiana Oak Co. v. FTC, 278 U.S. 623 (1928)
Berkey and Gay Furniture Co. v. FTC, 42 F. (2d) 427 (6th Cir., 1930)
FTC v. Raladam, 283 U.S. 643 (1931)
FTC v. Good Grape Co., 45 F. (2d) 70 (6th Cir., 1931)
FTC v. Algoma Lumber Co., 291 U.S. 67 (1934)
M.E. Moss Co. v. FTC, 19 FTC 467 (1934)
Edwin Cigar Co. v. FTC, 22 FTC 462 (1936)
FTC v. Standard Education Society, 302 U.S. 112 (1937)
Misrepresenting origin of products:
Franklin Coal Co. v. FTC, 17 F. (2nd) 1012 (8th Cir., 1926)
FTC v. Bradley, 31 F. (2d) 569 (2nd Cir., 1929)
Advertising re-released films as new:
Fox Film Corp. v. FTC, 296 Fed. 353 (2nd Cir., 1924)
False claims of price reduction:
Chicago Portrait v. FTC, 4 F. (2d) 759 (7th Cir., 1925)
John C. Winston Co. v. FTC, 3 F. (2d) 961 (3rd Cir., 1925)
FTC’s power to investigate claims:
FTC v. American Tobacco Co., 264 U.S. 298 (1924)
FTC v. Lorillard Co., 264 U.S. 298 (1924)
The Printers’ Ink Model Statute
Any person, firm, corporation or association who, with intent to sell or in any way dispose of merchandise, securities, service, or anything offered by such person, firm, corporation, or association, directly or indirectly, to the public for sale or distribution, or with the intent to increase the consumption thereof, or to induce the public in any manner to enter into obligation relating thereto, or to acquire title thereto, or an interest therein, makes, publishes, disseminates, circulates, or places directly before the public, or causes, directly or indirectly, to be made, published, disseminated, circulated, or places before the public, in this State, in a newspaper or other publication, or in the form of a book, notice, hand-bill, poser, bill, circular, pamphlet, or letter, or in any other way, an advertisement of any sort regarding merchandise, securities, service, or anything so offered to the public, which advertisement contains any assertion, representation or statement of fact which is untrue, deceptive or misleading, shall be guilty of a misdemeanor.
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